Acer became world's No. 4 PC brand in Q4, 2004
Jan 21, 2005 Ι Industry In-Focus Ι Electronics and Computers Ι By Ken LPM, CENS
Taipei, Jan. 21, 2005 (CENS)--Acer Inc. notched up one spot to unseat Fujitsu Siemens Computer as the world's No. 4 personal-computer brand in the fourth quarter of last year, with a shipment of 2.22 million personal computers (PCs) accounting for 4.3% of the world market, according to a market research organization.
Research fellows of International Data Corp. (IDC) pointed out that throughout last year the Taiwanese PC supplier saw its revenue surge 33% from the previous year, much higher than the industrial average of 13.7%.
Their studies showed that Dell Computer, Hewlett-Packard (HP), International Business Machines (IBM), Acer and Fujitsu Siemens were the world's top five PC brands last quarter, with a market share of 17%, 16%, 5.7%, 4.35% and 4%, respectively.
Last quarter alone, Acer raked in total revenues of NT$70 billion (US$2.18 billion at US$1:NT$32) from sales at home and overseas combined, helping float its annual revenue by 42.7% from 2003 to NT$224.9 billion (US$7 billion). The company projected combined 2005 revenue at NT$283.6 billion (US$8.8 billion).
Over the past five years, the company has maintained the sales growth pace of its Acer-branded information-technology products at 50% to 60% annually, to an estimated NT$180 billion (US$5.6 billion) last year. It projected the sales to rise to NT$270 billion (US$8.4 billion) by the end of this year, with a total shipment of 10 million PCs including six million notebook computers. Throughout last year, the company delivered 3.41 million notebook computers.
Acer executives attributed its huge fourth-quarter 2004 growth mostly to hefty sales growth in European market, which accounted for 70% of its business. The company has planned to expand sales in American market this year.
The company is moving toward No. 3 goal by 2007. It has planned to increase outsourcing procurement to US$7.5 billion throughout this year, an increase of 50% from last year's US$5 billion.
Local contract electronics-device suppliers including Hon Hai Precision Industrial, Quanta Computer Wistron, Giga-Byte Technology, and Micro Star International are expected to benefit from Acer's outsourcing increase.
Research fellows of International Data Corp. (IDC) pointed out that throughout last year the Taiwanese PC supplier saw its revenue surge 33% from the previous year, much higher than the industrial average of 13.7%.
Their studies showed that Dell Computer, Hewlett-Packard (HP), International Business Machines (IBM), Acer and Fujitsu Siemens were the world's top five PC brands last quarter, with a market share of 17%, 16%, 5.7%, 4.35% and 4%, respectively.
Last quarter alone, Acer raked in total revenues of NT$70 billion (US$2.18 billion at US$1:NT$32) from sales at home and overseas combined, helping float its annual revenue by 42.7% from 2003 to NT$224.9 billion (US$7 billion). The company projected combined 2005 revenue at NT$283.6 billion (US$8.8 billion).
Over the past five years, the company has maintained the sales growth pace of its Acer-branded information-technology products at 50% to 60% annually, to an estimated NT$180 billion (US$5.6 billion) last year. It projected the sales to rise to NT$270 billion (US$8.4 billion) by the end of this year, with a total shipment of 10 million PCs including six million notebook computers. Throughout last year, the company delivered 3.41 million notebook computers.
Acer executives attributed its huge fourth-quarter 2004 growth mostly to hefty sales growth in European market, which accounted for 70% of its business. The company has planned to expand sales in American market this year.
The company is moving toward No. 3 goal by 2007. It has planned to increase outsourcing procurement to US$7.5 billion throughout this year, an increase of 50% from last year's US$5 billion.
Local contract electronics-device suppliers including Hon Hai Precision Industrial, Quanta Computer Wistron, Giga-Byte Technology, and Micro Star International are expected to benefit from Acer's outsourcing increase.
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