cens logo

LCD TV Shipments to Increase 16% in 2011: TRi

Mar 16, 2011 | By Quincy Liang

Topology Research Institute (TRi), the largest private market research firm in Taiwan, recently predicted that global shipments of liquid crystal display (LCD) TVs would reach 210.9 million units this year, up 16% from 2010. Shipments to emerging markets are expected to reach 115 million units, accounting for 55% of the total, outstripping shipments to developed markets (about 96 million units) for the first time.

TRi research manager C. W. Chang said that several favorable factors are expected to further stimulate global demand for LCD TVs this year, including increasing demand from emerging markets, continued subsidies for home-appliance purchases in China, stable replacement demand in the U.S. and Europe, and new demand stimulated by the advent of smart TVs.

Global LCD TV shipment forecast (2008-2013)

Source: TRi.Source: TRi.

Thanks to increasing contract-assembly orders from Japanese and Korean manufacturers, Taiwan's LCD TV shipments in 2011 are expected to increase 34% and the island's share of the global market is expected to rise to about 30%.

Taiwan's LCD TV shipment forecast (2008-2013)
Source:TRi, December 2010. Source:TRi, December 2010.

The penetration of light-emitting diode (LED)-backlit LCD TVs will top 50% this year, while the glitter of three-dimensional (3D) TVs—a focus of major consumer-electronics shows worldwide in 2010—might be eclipsed by the smart TVs introduced by Google, Apple, and other companies. The environment of the LCD TV software sector is also expected to undergo major changes.

Era of Smart TVs
Samsung unveiled its Internet-connected TV at the Consumer Electronics Show (CES) in January 2010, and put the products on the market last March. The inauguration of its own applications store followed in July. At the IFA (Internationale Funkausstellung) show in Berlin, Germany in September 2010, smart TV and 3D TV were the most eye-catching thin-TV product categories. TRi believes that in the future, smart TVs will have not only basic Internet functions such as website and video/audio browsing, but also search and application-software utility as well as other functions.

Samsung, Sharp, and LG are expected to jump onto the smart TV bandwagon this year, TRi said. In conjunction with the increasing popularity and maturity of optical-fiber networking, as well as video-on-demand (VOD) and online movie rental, the company added, smart TVs will be the most brilliant stars among all LCD TV technologies in 2011. TRi predicted that shipments of smart TVs would reach 25.62 million units this year, accounting for 10.3% of the overall LCD-TV market. Shipments of 3D TVs are expected to experience more limited growth, to about 11.75 million units, due to their higher unit prices and lack of 3D content.

The research firm noted that in the past, most LCD TV interface software was jointly developed by vendors, assemblers, and chipset suppliers. In the future, after Google jumps into the development of Internet TVs, the company's Android and Chrome software is expected to directly cover various applications such as Kernetl, Application/Middleware, and Shell GUI, leading to major changes in the LCD TV software segment.

Growing Shipments from Taiwan
Thanks to increased outsourcing by some major Japanese and Korean TV manufacturers, first-class LCD TV contract assemblers in Taiwan, including Compal Electronics Inc., Wistron Corp., and Hon Hai Precision Ind. Co., enjoyed growth rates above 70% in 2010.

This year, TRi said, Taiwan is expected to ship about 62.5 million LCD TVs. Pegatron Corp., AUO BriView Technology Corp. (a subsidiary of the local TFT-LCD panel maker AU Optronics Corp.), Hon Hai, and Wistron are expected to be the top-four producers.

The rise of smart TVs is expected to bring lucrative business opportunities to Taiwan's TFT-LCD panel, intelligent remote controller, and WiFi industries, according to TRi.

Q4, 2010 Worldwide TV Shipments by Type
(unit: 1,000)

Type

Q4 2010
Units

Q4 2010
Share

Q/Q
Change

Y/Y
Change

LCD TV

63,506

81.8%

39%

26%

PDP TV

5,662

7.3%

17%

20%

OLED TV

0.4

0.0%

159%

-1%

CRT TV

8,358

10.8%

-10%

-32%

RPTV

65

0.1%

80.6%

28%

Total

77,592

100%

30%

15%

Source: DisplaySearch Quarterly Advanced Global TV Shipment
and Forecast Report


Industry In-Focus

ITRI Forms Industry-Gov Alliance for Universal EV Charging Platforms</h2>

ITRI Forms Industry-Gov Alliance for Universal EV Charging Platforms

Sep 29, 2020

Industrial Technology Research Institute (ITRI) has allied with around 50 firms and government agencies to develop electric vehicle (EV) batteries technologies, seeking to roll out a standardized platform and allow EVs of different brands to use the same batteries. The alliance aims to cultivate the island's EV industry and offer customers a more diverse selection of charging options to choose...


Latest PCB Industry Report NTI-100 Shows Growing Asian Reach</h2>

Latest PCB Industry Report NTI-100 Shows Growing Asian Reach

Sep 23, 2020

Global PCB NTI-100 2019 Fabricators report from the research agency heavyweight N.T.Information showed companies with over USD$1 billion revenue have increased compared to 2018. The report, annually compiled by Dr. Hayao Nakahar, showed in 2019, 122 fabricators were listed reporting revenue over USD$1 billion, an increase of four companies compared to the 2018 list. The report also found more ...


Surgical Masks: the New Battleground for Textile Industry</h2>

Surgical Masks: the New Battleground for Textile Industry

Sep 22, 2020

With most of society worldwide becoming more and more accustomed to wearing masks in the post-pandemic era, it has become a must-have accessory, attracting domestic textile firms into production. Traditional textile firms, such as Eclat Textile, Makalot, Far Eastern New Century, Everest, Roo Hsing, and QVE, have begun making masks, reports say. The COVID-19 pandemic has led to fewer consumers ...



Industry Reports

Functionality and PPE in Spotlight at Upcoming TITAS Expo on 10/13</h2>

Functionality and PPE in Spotlight at Upcoming TITAS Expo on 10/13

Sep 30, 2020

The upcoming Taipei Innovative Textile Application Show (TITAS) is entering its 24th edition, with 803 booths, 356 exhibitors from 11 countries, including Taiwan, Sweden, Germany, Japan, South Korea, Switzerland, the U.S., Vietnam, Hong Kong, Singapore, and China. Innovation, environmental-awareness, and products gearing towards the post-pandemic market are the focal points at TITAS. The five ...


Samsung's Potential Mini/Micro LED Partnership with Taiwanese Firms</h2>

Samsung's Potential Mini/Micro LED Partnership with Taiwanese Firms

Sep 28, 2020

The world's leading memory chip and smartphone maker Samsung Electronics is looking for potential display technology partnerships in Taiwan, specifically for mini/micro-LED industry applications. Local media Economic Daily News reported Samsung was partaking in a private project with LED driver IC supplier Macroblock Inc., a move signaling the Korean group's further ambition in the mini/micro-...


Strong Global Trade Rebound for Two-Consecutive Months: CPB</h2>

Strong Global Trade Rebound for Two-Consecutive Months: CPB

Sep 28, 2020

Since July, global trade volume continues to rebound, signaling economies' restarting in a bid to make up the worldwide lockdown this spring due to the pandemic. In a report released by the CPB Netherlands Bureau for Economic Policy Analysis, the CPB World Trade Monitor in July grew 4.8% compared to June, the largest increase since the bureau began compiling statistics in 2000. This is slightl...



Supplier News

Sheh Fung owns three factories, one of which located in Mituo District, KaoHsiung primarily focuses on packaging and heading.

Sheh Fung Screws' Profitable Q3 Prompts Goal for NT$2 Billion Sales by Year-End

Sep 24, 2020

■ Huang Chih-ming Located in Kaohsiung, Taiwan, Sheh Fung Screws Co., Ltd focuses on manufacturing three categories of screws: self-drilling screws, painted screws, and wood screws, often found in wood construction, sheet metal roofs, wood footpath, and DIY home decor applications. Currently, the U.S. is the firm's primary market, making up 64% of sales, 7% for Europe, 6% for Asia, and 12% for...

SHEH FUNG SCREWS CO., LTD.


Chipboard Screw, Special Wood Screw, provided by Shuenn Chang Fa

Quality Fastener Maker Shuenn Chang Fa Shows Resilience with Sales Boost

Sep 24, 2020

■ Huang Chih-ming Taiwanese quality fastener manufacturer Shuenn Chang Fa Enterprise Co., Ltd.'s (SCF) presented exceptional ability to adapt to challenging times amid the COVID-19 pandemic. Unlike other firms, SCF leveraged its production strategy with its new plant, and even saw sales performing better than expected. SCF’s newest factory expands the original 10,000-square meters factory g...

SHUENN CHANG FA ENTERPRISE CO., LTD.


Stainless Steel Screws, provides by Ray Fu Enterprise Co., Ltd.

Ray Fu's Reliable Fastener Quality for Clients Bolsters Q4 Sales

Sep 24, 2020

■ Huang Chih-ming Ray Fu Enterprise Co., Ltd. is a Taiwanese professional exporter for various fasteners and steel wires. Along with its parent company Chen Nan Iron Wire, both firms are located in Kaohsiung City of southern Taiwan. Ray Fu manages a wire rod storage, spheroidizing annealing furnace, pickling surface equipment, wiring drawing machinery, and fastener forming machine. While the C...

RAY FU ENTERPRISE CO., LTD.



Insiders' Views

Caption: Pictured from front row, third right, Changhua County Government Economic Affairs Department Director Liu Yu-ping, County Magistrate Wang Huei-mei, Secretary Chen Bo-tsun pose in front of the exhibition booth. (Photo provided by CHCIA)

Changhua County Government Shores up Biz-Matching to Global Buyers

Nov 18, 2019

■Yang Feng-Chun In a bid to assist manufacturers in Changhua County to expand their market reach overseas against severe competition in the globalized market, Changhua County Government has been an active player in pushing for a makeover and innovation of its local small and medium-sized enterprises. This is done in hopes of establishing stronger connection with international markets. An ex...


Paul Master offers high-quality chassis and engines parts for passenger cars, trucks, and industrial trucks. (Photo courtesy of Paul Master)

Paul Master Builds Reputation with Auto Chassis and Engine Parts

Nov 18, 2019

Founded in 1980, Paul Master Auto Parts Co. is headquartered in Taiwan, a professional manufacturer of chassis and engines parts for passenger cars, trucks, and industrial trucks including forklifts. General Manager Terry Liang said the company has its own professional design department, which provides customized products and specifications for global buyers, including automobile steering and...

PAUL MASTER AUTO PARTS CO.


Nan Hoang Traffic Instrument Co., Ltd.</h2><p class='subtitle'>Taiwan First brakes Technology Co., Ltd. </p>

Nan Hoang Traffic Instrument Co., Ltd.

Taiwan First brakes Technology Co., Ltd.

Sep 04, 2019

Nan Hoang Traffic Instrument Co., Ltd is one of the major manufacturers of automobile friction materials in Taiwan and globally. Chairman Austin Cheng has implemented the double-arrow strategy this year - own brand of “YangPo” is adopted to focus on global channels while the “NHC brand focuses on improving market shares in global markets, such as Europe, America, Asia, Australia, and the Middle E...



Exhibition Highlights

Stable Development and Popular Fastener Show in China</h2>

Stable Development and Popular Fastener Show in China

Sep 11, 2020

Driven by market prospects, domestic and international exhibitors actively prepare International Fastener Show China in Shanghai on November 3-5, 2020. Suffering from global epidemic and quarantine nearly half year, exhibitions are hot and popular in mainland China. Thousands of visitors join and visit the exhibitions with inquiries, and are eager to know new technology. Domestic and inter...


2020 Medical Taiwan to Host In-Person and Virtual Events</h2>

2020 Medical Taiwan to Host In-Person and Virtual Events

Sep 10, 2020

2020 Medical Taiwan is slated to kick off on Oct. 15 to Oct 17 at Nangang Exhibition Hall 2. Aside from events at the show, show organizer Taiwan External Trade Development Council (TAITRA) is also hosting the “Medical Taiwan Virtual” online edition at the same time due to travel restrictions impacted by the COVID-19 pandemic. The virtual edition will present 200 exhibitors and over 700 medic...


Automechanika Shanghai 2020 reveals online tools to navigate current trends and post-pandemic opportunities</h2>

Automechanika Shanghai 2020 reveals online tools to navigate current trends and post-pandemic opportunities

Sep 01, 2020

Ms Fiona Chiew, Deputy General Manager, Messe Frankfurt (HK) Ltd, reflected that: “As the industry starts to spring back from the effects of COVID-19, we believe that highly influential platforms like Automechanika Shanghai play a crucial role rejuvenating the market. It is our mission to help players unlock their potential. Therefore, we are continuing to realign our resources by utilising new d...