HTC to See Sales Hit NT$100 B. in Q1

Taipei, March 17, 2011 (CENS)--HTC Corp., Taiwan's leading smartphone manufacturer, is anticipated to see first-quarter sales break the NT$100 billion mark to smash market expectation.

HTC registered NT$32.106 billion in consolidated sales in February, up 212.33% year-on-year but down 8.3% from the preceding month. The company scored NT$67.121 billion in consolidated sales in the first two months of this year, up 212.91% from a year earlier.

Thanks to hot sale of its newly launched Desire-series smartphones, HTC has seen shipments in January and February surpass market expectations. Institutional investors are paying much attention to HTC's sales performance in the first quarter.

Earlier, HTC was expected to ship 8.5 million smartphone with sales reaching NT$94 billion in the first quarter of this year, up 157% and 14% year-on-year, respectively. But HTC's outstanding performance in the first two months of this year has forced institutional investors to upward revise their earlier expectations.

Thanks to its booming sales in the Chinese New Year holidays, HTC saw first-quarter sales in the Asian market exceed market expectations.

The company's second-quarter sales will keep trending upward as it has constantly launched new machines and the “Flyer”-series tablet computers since the beginning of the second quarter.

Having built solid foundation in European and American markets, HTC will focus deployment in the Asian market this year. HTC Asia-Pacific vice president C.L. Tung anticipated his company will see strong dynamics in sales of smartphones this year as consumers are gradually switching to use smartphones from conventional multi-functional ones.