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CMC Aims to Produce 50,000 Cars & Commercial Vehicles in 2014

2014/02/11 | By Quincy Liang

China Motor Corp. (CMC), the local assembler of Mitsubishi and CMC branded cars, recently claimed that its car production volume, including for both domestic and export sales, is expected to grow 10% to reach some 50,000 units in 2014; while the annual new-car sales volume of its reinvested Chinese affiliate South East (Fujian) Motor Co., Ltd. (SEM) is expected to challenge a new record high of 150,000 units, said company president H.T. Liu at the year-end dinner party, during which Kenneth Yen, chairman of CMC's parent Yulon Group, spoke via film that he is very optimistic about a new high in the domestic automobile market in 2014.

At the year-end party, Liu also said that CMC's 2014 operation will focus on boosting new-car sales in Taiwan, exporting more locally assembled cars, more aggressively developing green-energy related businesses (electric scooters and electric bicycles), and furthering business development in China.

In 2013, CMC launched the remodeled Mitsubishi Colt Plus sedan and self-developed CMC-brand 3.5-ton diesel commercial vehicle, achieving annual total sales volume of 45,400 vehicles (including exports). With two new models being added, including the EM100 and EM25, CMC continued to lead Taiwan's e-scooter market with a market share of about 60%.

In 2014, Liu said that CMC aims to further expand assembled-car export lineup and markets, also domestic e-scooter sales exceeding 10,000 units.